For creators and independent experts

Turn audience signals and expertise into content people want to follow.

You already have the knowledge. Signal & Story helps you find timely ideas, choose a useful angle, and create on-brand posts and short-form videos without chasing every trend or starting from scratch.

$0 to start · 1,000 welcome credits · No credit card required

An independent expert recording a short-form video while a collaborator reviews the story
Your expertise stays at the centre while research and production become easier to manage.

What is Signal & Story?

An AI content workspace built around your point of view.

Signal & Story connects audience and market research to content planning and creation. It helps you decide what is worth saying before generating posts, scripts, visuals, and short-form video.

Made for expert-led content

A repeatable path from attention to authority.

01 Discover

Know what matters now

Surface audience questions, current conversations, and useful themes instead of guessing what to post.

02 Connect

Add what only you know

Ground each angle in your experience, methods, opinions, and stories so the work has a reason to exist.

03 Build

Create a body of work

Plan connected series and episodes that make your expertise recognizable over time.

04 Produce

Move across formats

Develop text, visuals, scripts, captions, and vertical video while approving the important decisions.

Who it helps

Different businesses. The same need to be worth following.

Creators and influencersTurn audience interests into a useful, recognizable series.

ConsultantsMake hard-earned expertise visible before the first sales call.

CoachesTeach your method consistently without repeating the same post.

AdvisorsTranslate complex judgment into clear, credible content.

EducatorsDevelop ideas into lessons, stories, and short-form explanations.

Subject-matter expertsBuild authority without becoming a full-time content producer.

Questions, answered

Start with your expertise, not a complicated setup.

What can I use as a starting point?

Begin with your website, public profile, brand brief, existing idea, or the questions your audience asks you.

Does it replace my voice?

No. The platform helps research, organize, and produce. Your expertise, choices, and approvals shape the final story.

Can I create short-form video?

Yes. The platform helps with scripts, voices, visuals, storyboards, captions, and finished vertical videos.

How is this different from a generic AI writing tool?

Signal & Story keeps your research, ideas, content plan, and production together so every piece builds on the last.

One story, many formats

Show up consistently without repeating yourself.

Turn an approved story into one vertical video for Instagram Reels and YouTube Shorts, plus a LinkedIn post, carousel, campaign image, and blog article. Review each version, then publish to connected channels or export the finished files.

An editorial content mix showing Reels, Shorts, posts, carousels, campaign images, articles, email, and podcast formats
Build a recognizable body of work across the formats your audience already uses.
One point of viewVideo, text, image, carousel, and articlesYou approve everything before it is published

Your first story is on us

Find an idea worth sharing.

Start free with 1,000 welcome credits, valid for 30 days.

Create Free